Google - Online Tools and Applications

Greplin - A Personal Search Engine
Greplin indexes the information you create on different websites (like Gmail, Twitter and Facebook) and provides lightning fast search of all your information.

DokDok - Track, Share, and Manage, Email Attachments
DokDok enhances your Google Apps inbox to make it easy to find, compare and work on versions of email attachments.

RainMaker - Supercharge your Google Contacts
Rainmaker is a web based application used to make your Google Contacts better by syncing social data from Facebook, Twitter, and LinkedIn.

Gpanion - Your Google Apps Companion
The easiest way to work with your Google Apps from your home, office, everywhere. Use Gpanion on your Computer, iPad, iPhone, mobile, and television.

ReadBurner - What's Shared on Google Reader
ReadBurner turns Google Reader sharing into an action similar to bookmarking a page on Del.icio.us or voting for an article on Digg. This approach to social news makes sharing interesting stories easier than ever, and adds a new level of democracy and transparency in determining what's the most newsworthy.

Google Sky - Traveling to the Stars has never been Easier
Google Sky includes a number of different ways to explore the universe. The initial view shows the visible universe and is a mosaic of images from the Sloan Digital Sky Survey, the Digitized Sky Survey and the Hubble Space Telescope.

What is SEO Copywriting?

The Five Linking Mistakes You Didn't Know You Were Making

External linking is an essential part of an effective SEO strategy. It is also, arguably, one of the most challenging aspects. Take a look at five common mistakes SEOs make when developing a linking strategy.

#1- Judging a Site's Authority by PageRank Alone:

Good link building strategies aim at getting a links from a diverse array of websites and as with most things in life, all websites are not created equal. How do you judge a good website?

The answer is authority. PageRank is a popular metric used to judge a sites authority. However, pagerank can be misleading. It is unclear exactly how a sites pagerank affects a sites position in the SERP. PageRank is also only updated about once a quarter, if that. Don't completely ignore pagerank but be aware of its limitations and use additional factors to measure a sites authority. SEOmoz has two helpful metrics, mozRank and mozTrust. Also look at how humans view a site, start by looking over the comments, user ratings or anything else that will tell you how internet users judge the site.

Read the rest of this article here: The Five Linking Mistakes You Didn't Know You Were Making